trying to lead a cleaner brighter life with Unilever

This month unilever and britmums challenged us to take part in #brightfuture initiative which is encouraging us all to take small steps to make a positive impact on the world. Take a look at bright future


For as long as I can remember we have recycled, even as a child 30 odd years ago before recycling became cool we were doing it. My parents used to take the old tins and cans to the place of which I cant remember and we used to get a bit of money. I also remember the pop van that used to come round once a week and we would get 10p ( not sure if that’s right )  and I remember as a teen dragging my dad down the tip to take our cardboard, glass and tins , how lucky are we theses days that our recycling is taken by the council.

Now that i’m a mum recycling is more important as I face what generations have done before. Our grey bin is always full after a week – it supposed to last for two, our black rubbish bin on the other hand is always half empty.

we always wash with persil  at 30c which uses less water and energy.( I get huge brownie points of Hubby for saving money) and bear is your typical little boy who likes to get really muddy when he plays football at school.

As for the five pence carrier bag charge thats old hat to me ive been using my own bags for about 10 years.  Its all about making small steps to ensuring a brighter future for our children ? Right ? but while taking all these small steps its important to educate our children as to why we do these things. My parents were very much from the make do and mend generation.

Unilever’s brightFuture initiative focuses on small changes that can make big differences and how we can build a world where everyone lives well and lives sustainably. Since the launch of the Sustainable Living Plan, Unilever has helped 482 million people to improve their health and hygiene, including through hand washing, improving self-esteem and oral hygiene.
This is exemplified in the work undertaken by Domestos that has committed to helping 25 million people gain improved access to a toilet by 2020. Access to clean sanitation can protect people from preventable diseases, reduce mortality rates, help reduce school dropout rates and improve quality of life.
Furthermore, Persil has backed a global initiative ‘Learning for Tomorrow’ partnering with UNICEF to help give children in some of the world’s toughest areas the opportunity of a quality education.
Building on the aim to improve lives through small steps, the Dove Self-Esteem Project has worked closely with leading psychologists, academics and experts to create materials and resources that help young people develop a positive relationship with their appearance. The project has now reached over 19 million young lives.
Some interesting figures:

Six out of ten parents saying that they have started to live in a ‘greener’ way at home at the suggestion of their children.
83% of children continue to feel optimistic about their own future and 59% feel optimistic about the future of the environment.
Most parents (between 70-80%) believe that, compared with themselves, their children will live longer, have a better education and better job prospects, and will enjoy life more, even if they will have to work harder to reap the rewards of the greater benefits ahead.


this  post is an entry for  Britmums #brightfuture challenge, sponsored by unilever


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